2014年2月24日月曜日

Olympus will likely not make a "rangefinder" deisgned EVF camera. Focus on f/1.0 lense instead.


Olympus manager Terada made it clear in that video interview that the EVF best position is on the lens axis. And this basically rules out the possibility for Olympus to make a PEN camera with an EVF in the corner just like the Panasonic GX7 or Fuji X-E2 cameras.


Olympus focus will be on the OMD development which basically saved Olympus financial results last year. And after the two next PRO lenses Olympus could focus on super fast primes. A very new patent published on February 20 shows an amazing 12 and 14mm f/1.0 prime lens (Source: Egami).



But what is the long term plan for Olympus? Fuji and Sony are releasing very strong competitors and Olympus needs to create something exciting to gain some market shares!






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